Hoplink Instructions
Once you have signed up at clickbank for an affiliate account (it’s free, just go to Clickbank Sign Up Instructions), then you are ready to start promoting and marketing the program.
Marketing The Diet Solution Program e-book is simple. All you have to do is put special links on your web pages or in your newsletters to send traffic to TheDietSolutionProgram.com website. These links are called “CLICKBANK HOPLINKS” and they are important because this is how Clickbank keeps track of the traffic you send to TheDietSolutionProgram.com and gives you credit for the sales you generate.
The very first step after you have signed up for your clickbank account is to understand how to make a hoplink. Keep in mind, if you make your link incorrectly, that is kind of like putting an ad in the yellow pages and using the wrong phone number! (YOU are responsible to make sure your hoplinks are coded correctly!!!! )
Creating Your Hoplink
Here is how to correctly make your hoplink:
http://xxxxxxx.vendor.hop.clickbank.net
thedsp is the vendor (product) name, so that looks like this:
http://xxxxxxx.thedsp.hop.clickbank.net
So now, all you have to do is insert YOUR clickbank affiliate nickname (also called ClickBank ID or CBID) in the place where the x’s are located.
For example, if your affiliate nickname is jeffs (note: use YOUR nickname, this is just an example!), then the hoplink would look like this:
http://jeffs.thedsp.hop.clickbank.net
*A quick note: you can create what is called an obfuscated link by using this clickbank link:
Your link will look similar to this: http://0047chuztnxn3w5qn2qrwu7k1z.hop.clickbank.net/
This is THE SAME as http://xxxxxxx.thedsp.hop.clickbank.net
That’s all there is to it. When someone clicks through YOUR hoplink, they are redirected to www.TheDietSolutionProgram.com and a “cookie” (a small tracking file) is dropped onto the computer of the visitor. This “marks” that visitor as coming from your referral.
Clickbank uses 60 day cookies, so that means if the people you send to TheDietSolutionProgram.com purchase that day or if they return any time within the next 60 days, you will get the commission for the sale (currently 75% commission rate of net sale). They also use what is known as “last cookie”, which means the last affiliate cookie dropped will get credit. If someone visits TheDietSolutionProgram.com through your hoplink, but then leaves and visits the website through someone else’s hoplink, the second person will get credit. Conversely, if your hoplink is clicked last you will get the credit.
I have one last suggestion. If you are using hoplinks on a web page, it is best you use a “DISPLAY URL” of www.TheDietSolutionProgram.com rather than exposing the actual clickbank hoplink. Tests have shown that when people realize they are “being sold something” on a commission basis (as opposed to simply getting a “recommendation” from an independent 3rd party), the conversion rates may drop, therefore it’s best to “hide” your affiliate hoplink in your HTML code and use www.TheDietSolutionProgram.com as the display link.
TIDs
A TID stands for Tracking ID. This is something you can add to the end of your hoplink in the querystring for tracking purposes (the querystring is everything after the ? in a URL). It looks like this:
http://jeffs.thedsp.hop.clickbank.net?tid=ad1
When you make a sale with the TID included the value (in this case “ad1″) will show up in the TID column of the transactions page in ClickBank. You can use these tracking IDs to find out which of your ads or links in which locations are the most effective and then optimize the ones that are less effective, either by changing the ad/text or the location.
Hoplink Choices
The Diet Solution Program offers a lot of different content pages to land on. If you use the hoplink as it is described above you will land on our video sales page. This is generally the most effective if you are using paid traffic. However if you are using other sources of traffic you may want to test out sending traffic to other pages on our site. Don’t worry most of the content leads the user back to the sales video, but even if it does not the user might browse around or sign up for our newsletter, which all leads them back to purchasing the product. Remember your ClickBank cookie will last 60 days and for some users a certain level of trust must be built up before they purchase.
I will give some specific examples below, but here are instructions to link to almost any page on TheDietSolutionProgram.com website:
Let’s say you like our article titled: “The Best Diet Plan is NO Diet at all” and you want to link to it.
The link to that article is: http://www.thedietsolutionprogram.com/content/2010/05/the-best-diet-plan-is-no-diet-at-all/
The hoplink you created above looks similar to http://xxxxxxx.thedsp.hop.clickbank.net
What I want you to do is take this portion of the article link:
http://www.thedietsolutionprogram.com/content/2010/05/the-best-diet-plan-is-no-diet-at-all/
and place it at the end of your hoplink as a querystring parameter called “page” (remember we talked about the querystring above in the TID section). Your new hoplink will look like this:
http://xxxxxxx.thedsp.hop.clickbank.net?page=content/2010/05/the-best-diet-plan-is-no-diet-at-all/
remember to take the entire url after the “/”
*you’ll note at the bottom of this article we link back to our sales video.
So what if you want to also use a TID. Not a problem. Querystring parameters can essentially be unlimited and are separated by ampersands “&”. We are just going to use 2 parameters: “page” and “tid”. The order also does not matter. In this case if you wanted to use “ad1″ as your TID with the article above:
http://xxxxxxx.thedsp.hop.clickbank.net?tid=ad1&page=content/2010/05/the-best-diet-plan-is-no-diet-at-all/
There you have it, now you can link to any page that a potential purchases might be interested in on the site.
Hoplink Examples
Here are some of the pages that people really like or ones that you may not be able to naturally navigate to. (we are always adding content though, so check back frequently):
Sales Video with Full Controls:
http://xxxxxxx.thedsp.hop.clickbank.net?page=burnfatgfc
Sales Video That Starts Paused:
http://xxxxxxx.thedsp.hop.clickbank.net?page=burnfatgp
$1 21 Day Trial:
http://xxxxxxx.thedsp.hop.clickbank.net?page=specialtrial3
$4.95/Free 21 Day Trial:
http://xxxxxxx.thedsp.hop.clickbank.net?page=specialtrial
Free Report/Newsletter:
http://xxxxxxx.thedsp.hop.clickbank.net?page=freereport
Isabel’s Famous Salad Dressing:
http://xxxxxxx.thedsp.hop.clickbank.net?page=content/2010/05/isabels-famous-salad-dressing/
Healthy French Toast:
http://xxxxxxx.thedsp.hop.clickbank.net?page=content/2010/05/healthy-french-toast/
Baked Chicken A La Isabel:
content/2010/05/baked-chicken-a-la-isabel-2/
Does Fat Really Make You Fat?
http://xxxxxxx.thedsp.hop.clickbank.net?page=content/2010/05/does-fat-really-make-you-fat/
The Truth About Saturated Fats
http://xxxxxxx.thedsp.hop.clickbank.net?page=content/2010/05/the-truth-about-saturated-fats/
Do carbs make you FAT?
http://xxxxxxx.thedsp.hop.clickbank.net?page=content/2010/05/do-carbs-make-you-fat-2/
Is Whole Wheat Bread fattening?
http://xxxxxxx.thedsp.hop.clickbank.net?page=content/2010/05/is-whole-wheat-bread-fattening/
Fast and Easy Weight Loss tips you can start Right Now
http://xxxxxxx.thedsp.hop.clickbank.net?page=content/2010/05/fast-and-easy-weight-loss-tips-you-can-start-right-now/
3 Simple, Healthy Meal Plans You Can Start Right Now
http://xxxxxxx.thedsp.hop.clickbank.net?page=content/2010/05/3-simple-healthy-meal-plans-you-can-start-right-now/
Eating Healthy While Traveling
http://xxxxxxx.thedsp.hop.clickbank.net?page=content/2010/05/eating-healthy-while-traveling/
Watching TV can make you Fat
http://xxxxxxx.thedsp.hop.clickbank.net?page=content/2010/05/watching-tv-can-make-you-fat/
To juice or NOT to juice…that is the question
http://xxxxxxx.thedsp.hop.clickbank.net?page=content/2010/06/to-juice-or-not-to-juice-that-is-the-question-2/
The Truth About Cholesterol
http://xxxxxxx.thedsp.hop.clickbank.net?page=content/2010/05/the-truth-about-cholesterol/
Remember that these are only some of the examples of pages you can link to. Use the instructions in the Hoplink Choices section to link to almost any page on our site.
In health and happiness,
Isabel & Jeff
Affiliate Questions: Contact Jeff – affiliates@thedietsolutionprogram.com
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